Do you have to be extroverted to be a successful sales consultant? What if you’re not an extrovert? Are introverts good at sales?
Not necessarily. While it is true that when you think of sales consultants, you think of someone who is a people person. But you don’t have to be and many of the best sales consultants aren’t.
When an introvert is a sales consultant they are generally going to turn off the energy when there’s no one around, and then turn it on specifically for potential art collectors. They have a specific plan in mind for how they’re going to go through the sales process so that they don’t waste any energy being social without heading closer toward the sale.
Extroverts, however, might get carried away making small talk and not getting closer to that sale. And the problem isn’t just the small talk, but the talking in general. A sales consultant should only be talking 50% of the time. They art collector should be talking 50% or more. The sales consultant should be listening. Introverts are naturally more inclined to listen, whereas, extroverts are more used to doing the talking.
Since extroverts are naturally good at social situations, they are less inclined to learn more about sales. And you get better at sales by learning. So while extroverts may initially be good at sales, introverts will easily grow to be better because they know selling can be learned. There are techniques! It’s not something you’re born with.
Great sales consultants are always reading sales books and always striving to be better. It doesn’t matter if you’re extroverted or introverted. The difference between a good sales consultant and a fantastic sales consultant is the desire to get better!!
So you, no matter if you’re introverted, extroverted, or somewhere in between, can learn how to be successful by learning how to listen during a sale.